Terms of Service

Effective Date: 11 May 2026

These Terms of Service govern access to and use of the CalCoach platform. They are entered into between CalCoach Ltd and the user.

The Terms are divided into two sections:

• Consumer Terms of Service
• Coach & Business Terms of Service

Your use of CalCoach is also governed by the CalCoach Privacy Policy: calcoach.com/privacy-policy

Consumer Terms of Service

1. Introduction

These Consumer Terms of Service ("Terms") govern your use of the CalCoach platform as an individual consumer.

By creating an account, accessing, or using CalCoach, you agree to these Terms.

If you do not agree, you must not use CalCoach.

2. Who We Are

CalCoach is operated by CalCoach Ltd, a company registered in England and Wales under company number 16272273, with its registered office at 30 Coupland Road, Leeds, United Kingdom, LS25 1AD.

You can contact us at support@calcoach.com for any questions, complaints, or requests relating to these Terms or your use of CalCoach.

In these Terms:

• "CalCoach", "we", "us", or "our" means CalCoach Ltd.
• "Platform" means the CalCoach website, web app, mobile app, AI systems, food journal, messaging features, accountability systems, community tools, and related services.
• "User", "you", or "your" means an individual consumer using CalCoach for personal purposes.
• "AI Output" means content generated using artificial intelligence, including recommendations, summaries, feedback, meal ideas, calorie targets, macro suggestions, coaching prompts, or other automated responses.

3. Eligibility

• You must be at least 16 years old to create and use a CalCoach account.
• If you are aged 16 or 17, you should only use CalCoach with parental or guardian involvement.
• By using CalCoach, you confirm that:
  • the information you provide is accurate to the best of your knowledge;
  • you are legally able to agree to these Terms;
  • you will use CalCoach lawfully and responsibly.

4. Health and Medical Disclaimer

CalCoach is a nutrition tracking, accountability, and AI-supported coaching platform.

CalCoach is not:

• a medical provider;
• a doctor;
• a registered dietitian service;
• a therapy service;
• an emergency service;
• a substitute for professional medical advice.

Any information provided through CalCoach is intended for general nutrition, accountability, education, and lifestyle purposes only.

You should consult a qualified healthcare professional before making significant diet, exercise, supplement, or lifestyle changes, particularly if you:

• have a medical condition;
• are pregnant or breastfeeding;
• are under medical supervision;
• have diabetes, cardiovascular conditions, kidney disease, gastrointestinal conditions, or other relevant health concerns;
• have a history of eating disorders or disordered eating.

CalCoach does not diagnose, treat, cure, or prevent disease.

5. AI-Generated Guidance

CalCoach uses artificial intelligence to generate certain responses and recommendations.

AI systems may produce outputs that are:

• inaccurate;
• incomplete;
• unsuitable;
• outdated;
• inconsistent with your needs.

You acknowledge and agree that:

• AI Outputs are informational only;
• AI Outputs are not medical advice;
• calorie and macro estimates are approximations;
• nutrition databases may contain inaccuracies;
• meal suggestions may not account for allergies, intolerances, religious requirements, ethical preferences, or medical conditions;
• you are responsible for checking food labels, ingredients, allergens, and suitability;
• you should not follow advice that appears unsafe or inappropriate.

You remain fully responsible for decisions made using CalCoach.

6. Account Responsibilities

You are responsible for:

• maintaining the confidentiality of your account;
• ensuring your login details remain secure;
• ensuring information you provide is accurate;
• all activity carried out using your account.

You must not:

• share your account;
• impersonate another person;
• misuse the Platform;
• attempt to access other users' accounts;
• reverse engineer or copy the Platform;
• use CalCoach unlawfully.

7. Subscriptions and Billing

Some CalCoach features may require a paid subscription.

Pricing, billing frequency, free trial information, renewal details, and cancellation methods will be shown before purchase.

Unless stated otherwise:

• subscriptions renew automatically;
• billing occurs in advance;
• cancellation stops future renewals;
• partial refunds are not provided for unused subscription periods unless legally required.

Auto-renewal and cancellation (mobile app subscriptions):

• Your subscription automatically renews at the end of each billing period unless you cancel it at least 24 hours before the end of the current period.
• Your account will be charged for renewal within 24 hours prior to the end of the current period, at the price of the selected plan.
• You can manage and cancel subscriptions through your account settings in the App Store or Google Play after purchase. Uninstalling the app does not cancel your subscription.

You can manage or cancel your subscription through:

• your account settings;
• the relevant app store (Apple App Store or Google Play);
• or by contacting support@calcoach.com (for purchases not made through an app store).

8. Free Trials and Promotional Offers

CalCoach may offer:

• free trials;
• beta access;
• early-access programmes;
• promotional pricing;
• discounts.

Eligibility rules may apply.

If a free trial converts into a paid subscription, you will be informed before billing begins.

You are responsible for cancelling before renewal if you do not wish to continue.

9. Consumer Cancellation Rights

• Where UK consumer law applies, you may have statutory cancellation rights under the Consumer Contracts (Information, Cancellation and Additional Charges) Regulations 2013.
• Where digital services begin immediately after purchase, you may be asked to acknowledge that immediate access may affect your cancellation rights.
• Nothing in these Terms affects your statutory consumer rights.

10. User Content

You may upload:

• food logs;
• meal photos;
• progress photos;
• messages;
• comments;
• community posts;
• body measurements;
• goals;
• other content.

You retain ownership of your content.

You grant CalCoach a worldwide, non-exclusive, royalty-free licence to host, store, process, analyse, and display your content for the purpose of operating and improving the Platform.

We may remove content that breaches these Terms or presents legal, safety, or operational risks.

11. Community Standards

If you use community, challenge, messaging, or social features, you agree not to:

• harass or abuse others;
• promote dangerous dieting behaviours;
• provide unsafe advice;
• share harmful or illegal content;
• spam users;
• shame or bully others.

CalCoach may moderate, remove, restrict, or report content or accounts where reasonably necessary.

12. Availability and Changes

We aim to provide a reliable service but do not guarantee uninterrupted or error-free access.

We may update, modify, suspend, remove, replace, or discontinue features or services where reasonably necessary for legal, technical, security, operational, or commercial reasons.

13. Intellectual Property

All intellectual property rights in CalCoach remain owned by CalCoach Ltd or its licensors.

You may use CalCoach only for personal, lawful, non-commercial use.

You must not copy, reproduce, scrape, resell, reverse engineer, create derivative works from, or commercially exploit CalCoach or its systems without written permission.

14. Limitation of Liability

Nothing in these Terms excludes liability that cannot legally be excluded, including liability for death or personal injury caused by negligence, fraud, or fraudulent misrepresentation.

Subject to this, CalCoach is not responsible for:

• health outcomes;
• allergic reactions;
• decisions made using AI Outputs;
• inaccurate food information;
• actions of third-party Coaches or gyms;
• indirect or consequential losses;
• loss of data, business, goodwill, or opportunity;
• issues caused by third-party services or integrations.

Where legally permitted, CalCoach's total liability relating to paid subscriptions is limited to the amount paid by you to CalCoach in the previous 12 months.

15. Suspension and Termination

We may suspend or terminate your account where:

• these Terms are breached;
• the Platform is misused;
• there is suspected fraudulent, unlawful, or harmful activity on your account;
• we are required to do so by law or by a regulator;
• you fail to pay applicable subscription fees;
• we discontinue the Platform or any material part of it.

Where it is reasonable to do so, we will give you advance notice and an opportunity to remedy the issue before suspension or termination.

You may stop using CalCoach and close your account at any time by contacting support@calcoach.com or following the in-app account deletion flow.

On termination:

• your access to paid features will end;
• we may delete your account data subject to our Privacy Policy and any legal retention requirements;
• clauses that by their nature should survive termination (including intellectual property, limitation of liability, and governing law) will continue in force.

16. Governing Law and Jurisdiction

These Terms, and any dispute or claim arising out of or in connection with them or their subject matter, are governed by the laws of England and Wales.

The courts of England and Wales will have exclusive jurisdiction to settle any such dispute or claim, except that if you are a consumer resident in another part of the UK or the EU, you may also bring proceedings in the courts of the country in which you live, where required by applicable law.

17. Apple App Store Additional Terms

If you access or use CalCoach through an Apple device or download the app from the Apple App Store, the following additional terms apply in addition to the rest of these Terms.

17.1 Acknowledgement

These Terms are between you and CalCoach Ltd only, and not with Apple Inc. ("Apple"). CalCoach Ltd, not Apple, is solely responsible for the CalCoach app and its content.

17.2 Scope of Licence

Subject to these Terms, CalCoach grants you a limited, non-exclusive, non-transferable, revocable licence to use the CalCoach app on any Apple-branded device that you own or control, and as permitted by the Usage Rules set forth in the Apple Media Services Terms and Conditions, except that the app may be accessed and used by other accounts associated with you via Family Sharing. You may not distribute, sell, lease, sublicense, reverse engineer, modify, or commercially exploit the app except where permitted by law.

17.3 Maintenance and Support

CalCoach Ltd is solely responsible for providing any maintenance and support services relating to the CalCoach app. Apple has no obligation whatsoever to provide maintenance or support services for the app.

17.4 Warranty

To the maximum extent permitted by law, the app is provided "as is" and "as available". Where any warranty cannot legally be excluded, CalCoach Ltd is solely responsible for that warranty. If the app fails to conform to an applicable warranty, you may notify Apple, and Apple will refund the purchase price for the app (if any) to you. To the maximum extent permitted by law, Apple will have no other warranty obligation whatsoever with respect to the app. Any other claims, losses, liabilities, damages, costs, or expenses attributable to any failure to conform to any warranty will be CalCoach Ltd's sole responsibility.

17.5 Product Claims

CalCoach Ltd, not Apple, is responsible for addressing any claims you have or any claims of any third party relating to the CalCoach app or your possession and use of it, including but not limited to:

• product liability claims;
• claims that the app fails to conform to any applicable legal or regulatory requirement;
• claims arising under consumer protection, privacy, or similar legislation.

17.6 Intellectual Property Claims

In the event of any third-party claim that the CalCoach app or your possession and use of it infringes that third party's intellectual property rights, CalCoach Ltd, not Apple, will be solely responsible for the investigation, defence, settlement, and discharge of any such intellectual property infringement claim.

17.7 Legal Compliance

You represent and warrant that:

• you are not located in a country that is subject to a UK, US, or EU government embargo, or that has been designated by any such government as a "terrorist supporting" country;
• you are not listed on any UK, US, or EU government list of prohibited or restricted parties;
• you will comply with all applicable export control and sanctions laws when using the app.

17.8 Third-Party Terms

You must comply with any applicable third-party terms when using CalCoach. For example, if you use integrations with wearable devices, third-party platforms, mobile carriers, or other services alongside CalCoach, you must comply with their terms and conditions.

17.9 Third-Party Beneficiary

You and CalCoach Ltd acknowledge and agree that Apple and Apple's subsidiaries are third-party beneficiaries of these Terms, and that, upon your acceptance of these Terms, Apple will have the right (and will be deemed to have accepted the right) to enforce these Terms against you as a third-party beneficiary of these Terms.

18. Google Play Additional Terms

If you download or use the CalCoach app from the Google Play Store, you also agree to be bound by the Google Play Terms of Service. CalCoach Ltd, not Google, is solely responsible for the CalCoach app and its content. Google is not a party to these Terms and has no responsibility for the app or for resolving any claims relating to it.

19. Privacy

Your privacy is important to us. Our Privacy Policy explains how we collect, use, store, and share your personal data, including data you provide through the Platform. By using CalCoach, you acknowledge that you have read our Privacy Policy.

20. Changes to These Terms

We may update these Terms from time to time to reflect changes to the Platform, applicable law, or our business. If we make material changes, we will notify you in advance through the Platform, by email, or by another reasonable means. Continued use of CalCoach after changes take effect constitutes your acceptance of the updated Terms. If you do not agree to the updated Terms, you must stop using CalCoach and may close your account.

21. Contact Us

If you have any questions, complaints, or requests relating to these Terms, please contact us at:

Coach & Business Terms of Service

1. Introduction

These Coach & Business Terms apply to:

• personal trainers and online coaches;
• gyms and studios;
• wellness, lifestyle, and nutrition providers;
• any other organisation using CalCoach to deliver services to clients ("Clients").

By creating or using a Coach or business account (a "Business User"), you agree to these Terms on behalf of yourself and the organisation you represent, and confirm that you have authority to do so. Your use of CalCoach is also governed by the Privacy Policy.

2. Scope of Service

CalCoach provides software designed to support:

• nutrition accountability and tracking;
• AI-assisted coaching workflows;
• Client management, messaging, and reporting;
• food journaling and progress tracking.

CalCoach is a software provider only. Unless expressly agreed otherwise in writing, CalCoach does not provide medical, therapeutic, regulated dietetic, or professional coaching services to Clients.

3. Professional Responsibility

You are solely responsible for:

• the coaching services you deliver to your Clients;
• your Client relationships and contracts;
• holding appropriate qualifications, registrations, and professional indemnity insurance;
• the advice and recommendations you give Clients (including those informed by AI Outputs);
• compliance with the professional standards applicable to you (including, where relevant, REPs, CIMSPA, BANT, ANutr/RNutr, or HCPC requirements) and with applicable laws including the UK GDPR, Data Protection Act 2018, Consumer Rights Act 2015, and any advertising rules enforced by the ASA.

You must review AI Outputs before relying on them or communicating them to Clients.

4. Client Safety and Suitability

You are responsible for ensuring that:

• Clients are appropriately screened (including for medical conditions, eating disorders, pregnancy, and contraindications);
• nutrition advice and targets are suitable for each Client;
• Clients are referred to a qualified clinician where appropriate.

CalCoach must not be relied upon as a substitute for your professional judgement.

5. AI-Assisted Features

CalCoach may generate meal ideas, summaries, calorie estimates, nutrition recommendations, accountability prompts, and automated coaching support. AI Outputs may be inaccurate or unsuitable, and you remain responsible for reviewing them before use with a Client.

6. Subscription and Billing

Pricing, tiers, billing schedules, promotional offers, and subscription terms are communicated during onboarding or through pricing pages, invoices, proposals, or order forms.

Unless agreed otherwise in writing:

• subscriptions renew automatically at the end of each billing period;
• fees are payable in advance and in the currency stated on the invoice;
• fees are non-refundable except where required by law or expressly stated.

Late payments may accrue interest at 4% above the Bank of England base rate from the due date until paid. We may suspend access where payments fail and are not remedied within 14 days of notice.

7. Cancellation

Unless otherwise agreed in writing, subscriptions may be cancelled by providing the notice required under the relevant plan or order form. Cancellation requests and subscription enquiries should be sent to team@calcoach.com.

Cancellation stops future renewals but does not remove obligations relating to fees already incurred or any minimum-term commitments agreed in an order form.

8. Acceptable Use

You must not:

• misuse Client data or process it for purposes outside the coaching relationship and any consent given;
• scrape, export, or extract data from the Platform unlawfully;
• reverse engineer the Platform except as permitted by law;
• build a competing product using CalCoach or our AI Outputs;
• misrepresent CalCoach, its capabilities, or your relationship with us;
• use the Platform unlawfully or in breach of the rights of others.

9. Intellectual Property

CalCoach owns all rights in the Platform, including software, workflows, AI systems and prompts, dashboards, templates, and branding. You retain ownership of your own coaching content, methodologies, and Client relationships.

10. Coach Finder Marketplace & Marketing Rights

• 10.1. The Coach Finder is a marketplace feature within CalCoach that allows coaches to create a public-facing profile to be discovered by potential clients.
• 10.2. By creating or maintaining a Coach Finder profile, you grant CalCoach Ltd a worldwide, perpetual, non-exclusive, royalty-free licence to use, reproduce, display, distribute, and adapt your Coach Finder profile content — including your name, bio, specialisms, profile photo, and any images you upload to your profile — for the purposes of operating and promoting the Coach Finder marketplace and CalCoach's services generally.
• 10.3. This includes use in CalCoach's marketing materials, social media, website, advertising, press, case studies, and promotional campaigns. We will not use your content in a way that is misleading or that portrays you in a negative light.
• 10.4. You confirm that any content you upload to your Coach Finder profile (including photos and images) is either owned by you or you have obtained all necessary rights and permissions to grant the licence above.
• 10.5. You may request removal of your profile from the Coach Finder marketplace at any time by contacting team@calcoach.com. Removal of your profile does not affect CalCoach's right to retain and use content already incorporated into published marketing materials prior to removal.

11. Confidentiality

Each party agrees to keep the other party's confidential information confidential and to use it only for purposes connected with the services. This obligation continues for 3 years after termination.

12. Limitation of Liability

Nothing in these Terms limits or excludes liability that cannot lawfully be limited or excluded, including for death or personal injury caused by negligence, fraud, or wilful default.

Subject to the paragraph above:

• CalCoach is not liable for Client outcomes, health issues suffered by Clients, your or your Clients' use or misuse of AI Outputs, loss of revenue, loss of business, loss of goodwill, or any indirect or consequential losses.
• Each party's total aggregate liability to the other in any 12-month period is limited to the greater of (a) the fees paid by the Business User to CalCoach Ltd in the 12 months preceding the event giving rise to the claim, and (b) £1,000.

13. Suspension and Termination

CalCoach may suspend or terminate accounts where:

• payments fail and are not remedied;
• misuse, fraud, or unlawful activity is reasonably suspected;
• the Business User materially breaches these Terms and (where remediable) does not remedy the breach within 14 days of written notice;
• legal, regulatory, or safety risks arise.

14. Data Processing Addendum

Where a Business User uses CalCoach to process personal data of Clients, this section forms a data processing addendum (the "DPA") under Article 28 of the UK GDPR.

Roles. The Business User is the Data Controller in respect of Client personal data processed through their account. CalCoach Ltd is a Data Processor acting on the Business User's documented instructions, which are set out in these Terms and in the Business User's lawful use of the Platform.

Subject matter, duration, nature and purpose. Subject matter: the provision of the CalCoach Platform. Duration: for as long as the Business User's account is active, plus any retention period set out in the Privacy Policy. Nature and purpose: nutrition tracking, food logging, AI-assisted coaching support, messaging, reporting, and progress tracking.

Categories of data subjects and personal data. Data subjects: Clients (and where applicable, the Business User's own staff). Categories of personal data: identity data, contact data, account credentials, food and meal data, body measurements, progress photos, exercise data, messaging content, and AI interaction logs. Special category data: health-related data (including body measurements, food behaviour, allergies, and progress photos). Processing of special category data must be supported by an appropriate Article 9 condition, normally explicit consent obtained by the Business User.

Business User obligations. The Business User is responsible for:

• ensuring a lawful basis under UK GDPR Articles 6 and 9 for processing through CalCoach;
• obtaining and recording any consents required from Clients (including explicit consent for special category health data);
• providing Clients with appropriate privacy information, which may incorporate or reference the CalCoach Privacy Policy;
• responding to data subject rights requests received from their Clients;
• ensuring use of CalCoach complies with applicable data protection law.

CalCoach obligations. CalCoach will:

• process Client personal data only on the Business User's documented instructions, unless required to do otherwise by law;
• ensure persons authorised to process Client data are subject to confidentiality obligations;
• implement appropriate technical and organisational security measures;
• assist the Business User with security obligations, data breach notification, data protection impact assessments, and prior consultation;
• notify the Business User without undue delay (and in any event within 72 hours of becoming aware) of any personal data breach affecting Client data;
• at the Business User's choice, delete or return all Client personal data at the end of the services, save where storage is required by law;
• make available information reasonably necessary to demonstrate compliance with Article 28, and allow for audits no more than once every 12 months unless required by a regulator.

Sub-processors. The Business User provides general authorisation for CalCoach to engage sub-processors. CalCoach will give at least 14 days' notice of new or replacement sub-processors. The Business User may object on reasonable data protection grounds; if unresolved, the Business User may terminate the affected services without further charge for the unused portion of the term.

International transfers. Where Client personal data is transferred outside the UK, CalCoach will use appropriate safeguards, including the UK International Data Transfer Agreement (IDTA), the UK Addendum to the EU Standard Contractual Clauses, or another mechanism approved under UK data protection law.

15. Governing Law

These Terms and any non-contractual obligations arising out of or in connection with them are governed by the laws of England and Wales. The courts of England and Wales have exclusive jurisdiction.

16. Contact